Cranes launch into East of England Co-op

Cranes East of England Co-op

Cranes Drinks refreshing range of natural, vegan and gluten-free, fruit ciders are taking the industry by storm, breaking into three retailers in the last year.


Cranes Ciders are brewed with the finest cranberries, alongside apples, to deliver a crisp, refreshing range of fruit ciders. Naturally light, with no added sugar or artificial flavours, Cranes have 30% fewer calories and 40% less sugar compared to brand leaders.


Cranes most recent listing comes as part of Co-Op East of England’s ‘Sourced Locally’ initiative, an ongoing commitment to support local British suppliers.


Founded and developed by Twin Brothers Ben and Dan Ritsema, Cranes Drinks is homegrown in the East of England, based in Cambridgeshire.


“We are delighted Cranes Ciders have been listed by Co-Op East of England. We will be supporting our launch with in-store sampling events and look forward to meeting new customers this summer.” 

Ben Ritsema, Co-Founder of Cranes Drinks LTD.



Cranes Ciders are quickly building momentum within the retail industry having launched into Asda in Summer 2018, Morrisons East Anglia in early 2019 and now Co-Op East of England this summer.


Ben and Dan pin the success of their ciders on the premium and natural ingredients, resulting in an innovative range of deliciously light ciders, that meet consumers demands for natural and less sugar laden beverages.


 “Consumer tastes are becoming more sophisticated, with a higher demand for quality, ethical and natural ingredient sourcing than ever before. Our fruit ciders fill a gap in the market for an innovative, naturally-light cider, brewed to utilise the pure sweetness of the super-fruits.”

Daniel Ritsema, Co-Founder of Cranes Drinks LTD.



Cranes Ciders are currently available in three tantalising flavours: Blueberries & Apples, Cranberries & Limesand Raspberries & Pomegranates. Find your nearest Stockist here.